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1) |
Upon your request for list recommendations and a review of your mailer's history and package type, Washington Lists will provide a detailed list of recommendations. This will include demographics, usage history, universe, and segmentation recommendations. |
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2) |
After your approval and selections from the recommendation list, we will place list orders and/or clearances and advise you of changes as they occur or on a schedule you designate. |
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3) |
Washington Lists will negotiate for special pricing discounts and net name arrangements before ordering and during the invoicing process. |
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4) |
Upon receipt of the merge/purge report, Washington Lists will correct vendor invoices for intrafile dupes, geographic select error, pander drops and family list duplication. |
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5) |
Washington Lists negotiates for discounts and lower nets on lists with excessive duplication or other problems that appear in the merge/purge and adjusts invoices to reflect this. |
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6) |
Washington Lists analyzes the merge/purge for trends in duplication, re-use possibility, multiple package/mailer clearance, zip select implementation and merge/purge ranking. |
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7) |
For subsequent mailings Washington Lists will provide a ranking of lists in the merge/purge and zip select tape coordination with computer house, along with the services described above. |
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8) |
We will supply reports to you detailing list duplication rates, pricing and specific problems with recommendations for correction of the problems. |
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